Link: Apple Sans Ive by Matthew Panzarino
“Many of Apple’s critics are purely nostalgic,” Ben Bajarin of Creative Strategies puts it. “Wanting Apple to go back to the days when some of the designs were more bold, iconic, possibly polarizing, but in that time Apple was selling tens of millions of products not hundreds of millions of products. This is a crucially important point that many in the public sphere miss.”
Very good point. Sadly the article he’s quoting from is behind a paywall. Luckily his article is worth a read entirely on its own.